The Challenge:
Overly niche targeting
Limited online visibility
Lack of content strategy
Weak backlink profile
Unclear growth strategy
What's every business owner’s nightmare? It's realizing they’ve been targeting the wrong audience.
Unlike selling locally, selling online means you can’t just wait for customers to find you—you have to actively seek them out.
That’s exactly the challenge this high-ticket e-commerce brand faced. They had an excellent product but were only reaching a small sub-niche.
While niching down is the right move, they knew they needed to expand to unlock their full potential.
When I stepped in, they had minimal online visibility—just 342 monthly organic visitors and only three blog posts.
Here’s how I helped increase traffic by 266.9% in six months and generate $72,277 from organic search.


Scaling High-Ticket E-Commerce: 266.9% Traffic Growth in 6 Months
The SEO Strategy That
Increased Monthly Revenue By 54.3%
Market Research & Competitive Analysis


Analyzed direct and indirect competitors to understand their SEO strategies.
Identified the brand’s unique selling point (USP) to refine messaging.
Developed a survey to gather target market insights.
Used findings to build a stronger brand message for SEO and marketing efforts.
Keyword Research & Content Strategy


Identified six content categories aligned with it's products and brand identity.
Targeted keywords for every stage of the buyer’s journey to increase traffic and sales
Found low-competition, long-tail keywords to target highly relevant search traffic.
Created content clusters to build topical authority over time.
Content Marketing Execution


Wrote a series of blog posts, leveraging my expertise and interest in the niche.
Included insights from industry experts to enhance trust and credibility.
Designed high-quality infographics to make content more engaging and shareable.
Created high-quality, human-written content instead of generic AI-generated articles that don’t convert.
On-Page SEO Optimization


Optimized core on-page elements (titles, meta descriptions, headers, alt text, URLs).
Implemented schema markup to improve search engine understanding.
Improved internal linking structure to enhance navigation and boost rankings.


Backlink Outreach & Authority Building
Recovered from the loss of 30 links by implementing a multi-channel link-building strategy.
Started sharing blogs on LinkedIn to increase visibility.
Leveraged infographics, original research, and long-form content for natural backlink attraction.
Partnered with industry influencers, landing product features on a YouTube channel in their niche.
Secured two podcast interviews for the company's president.
Acquired a DR 55 link with 800,000 monthly viewers through guest posting.
Gained three DR 30+ backlinks via PR outreach.
Turning SEO Traffic Into Revenue
Targeted High-Intent Keywords: Focused on search terms that aligned with purchase intent, ensuring traffic wasn’t just visitors but potential buyers.
Optimized Product & Landing Pages: Improved conversion rates by refining product descriptions, adding trust signals, and enhancing UX.
Content That Drives Sales: Created educational content that funneled readers toward product pages, increasing organic conversions.
Leveraged Authority & PR Features: Gained credibility through backlinks, YouTube reviews, and podcast appearances, leading to increased trust and higher conversions.
Revenue Growth: As organic traffic increased, sales followed—resulting in a 54.3% month-over-month revenue growth in recent months.


How to Grow Traffic and Revenue for Your Online Store
This case study highlights how a well-executed SEO strategy—rooted in strong market research, content marketing, and strategic outreach—can dramatically improve online visibility and business growth.
If you're struggling to attract the right audience, let’s talk about how we can build an SEO strategy that works for you.
Free Website and Brand Audit
✔ Uncover What’s Stopping Your Growth
✔ Find Out Why Your Competitors Are Beating You
✔ Discover Where You're Losing Potential Customers
✔ Get a Clear Revenue Growth Plan